Anastasia Braitsik is a global leader in SEO, content marketing, and data analytics, making her the perfect expert to dive into the depths of digital marketing and innovative customer experience technologies like Genesys Cloud Social. Today, we'll cover the core aspects of Genesys Cloud Social, its
The ever-evolving landscape of email marketing is undergoing significant transformations, driven by advancements in artificial intelligence (AI) and heightened privacy protections. These changes are revolutionizing how marketers reach customers and maintain their engagement, demanding an agile and
6sense has launched Intelligent Workflows, a groundbreaking tool specifically crafted to revolutionize marketing and sales operations by centralizing omnichannel engagement and data management. This innovative solution consolidates Audience and Data workflows, enabling B2B companies to take a
In an ever-evolving digital era, businesses are seeking ways to harness the power of data to drive growth and refine strategies. The advent of AI-powered reporting is leading this transformation by providing tools to convert vast datasets into actionable, real-time insights. By automating the
Salesforce and Deloitte have announced a significant expansion of their strategic alliance, aimed at revolutionizing the use of artificial intelligence (AI) in enterprise digital marketing across various industries. This collaboration seeks to leverage Salesforce's advanced Agentforce platform
Marketing automation represents a pivotal advancement in the way businesses approach their marketing and sales strategies. In today's competitive landscape, leveraging automation tools can be a game-changer for enhancing customer engagement and driving sales. By integrating marketing automation