Mobile marketing has seen an extraordinary rise in recent years, driven by technological advancements and the widespread adoption of smartphones. This phenomenon is reshaping how businesses connect with consumers, creating more personalized and engaging experiences. The landscape of digital
In a significant move to bolster its presence in the Asia-Pacific (APAC) region, LoopMe, a prominent technology company specializing in AI-driven brand advertising performance, is set to expand its operations. This strategic decision comes on the heels of LoopMe's impressive sustained organic
JTS's announcement that it has acquired AM Solutions, a move accompanied by a rebrand that sees the company drop "Direct" from its name, marks a significant turning point in the company's evolution. As part of its broader strategic growth plan, JTS is undergoing a transformation from a direct mail
The landscape of mobile advertising is evolving rapidly, driven by the unique capability of delivering highly-targeted messages at precise times and locations. This unprecedented potential has opened up new frontiers for marketers, fueled by advancements in harnessing location data and
The mobile advertising market is experiencing a surge in growth as evolving technologies and shifting consumer behaviors reshape the digital landscape. According to a detailed report, the market is expected to grow at a compound annual growth rate (CAGR) of 15.3% from 2023 to 2030, reaching a
India has emerged as a significant player in the global dating app market, composing a quarter of the worldwide user base. This growth is bolstered by an increasing number of smartphone users, forecasted to reach approximately 1.2 billion by early 2025—a surge attributed to the decreasing costs of
