Indonesia's vast ad market, valued at $20 billion, has become a focal point for innovation with Telkomsel and Novosol announcing a strategic partnership aimed at revolutionizing mobile advertising. This collaboration aspires to generate $300 million within the first three years by targeting
When it comes to ecommerce websites, optimization is essential for turning visitors into buyers. Like a race car team fine-tuning their vehicle, even small adjustments can lead to significant improvements in performance. The goal is to enhance the user experience, improve visibility, and increase
Mobile marketing has seen an extraordinary rise in recent years, driven by technological advancements and the widespread adoption of smartphones. This phenomenon is reshaping how businesses connect with consumers, creating more personalized and engaging experiences. The landscape of digital
In a significant move to bolster its presence in the Asia-Pacific (APAC) region, LoopMe, a prominent technology company specializing in AI-driven brand advertising performance, is set to expand its operations. This strategic decision comes on the heels of LoopMe's impressive sustained organic
JTS's announcement that it has acquired AM Solutions, a move accompanied by a rebrand that sees the company drop "Direct" from its name, marks a significant turning point in the company's evolution. As part of its broader strategic growth plan, JTS is undergoing a transformation
The landscape of mobile advertising is evolving rapidly, driven by the unique capability of delivering highly-targeted messages at precise times and locations. This unprecedented potential has opened up new frontiers for marketers, fueled by advancements in harnessing location data and
