Fraud Prevention

How Is $770M in Ad Spend Lost to MFA Properties in Q2 2025?
Ads & Programmatic How Is $770M in Ad Spend Lost to MFA Properties in Q2 2025?

In the dynamic realm of digital advertising, where billions of dollars are invested each quarter to capture consumer attention, a staggering $770 million in programmatic ad spend has slipped through the cracks in Q2 of this year. This colossal loss, directed toward Made for Advertising (MFA)

Cryptocurrency Ad Networks – Review
Ads & Programmatic Cryptocurrency Ad Networks – Review

Imagine a digital marketing landscape where blockchain projects and crypto exchanges struggle to reach their audience due to stringent bans on mainstream platforms, creating a challenging environment for outreach. In this context, a specialized solution has emerged to bridge the gap, enabling

Trend Analysis: YouTube's Content Detection Systems
Content & Email Marketing Trend Analysis: YouTube's Content Detection Systems

In the rapidly evolving realm of digital content creation, YouTube is striving to refine its content detection systems to address increasingly sophisticated forms of inauthentic content. Recent announcements detail updates aimed at enhancing the platform's ability to identify mass-produced and

How Can Fintech Apps Beat Affiliate Fraud?
SEO/SMM How Can Fintech Apps Beat Affiliate Fraud?

The financial technology sector, commonly known as fintech, has witnessed exponential growth over recent years. Driven by innovation and consumer demand for accessible financial solutions, fintech apps have become integral to daily transactions. However, as these applications grow, so does the

Tackling Advanced Affiliate Fraud Threats in 2025
Ads & Programmatic Tackling Advanced Affiliate Fraud Threats in 2025

In today's rapidly digitizing world, affiliate marketing has emerged as a cornerstone for businesses seeking to expand their reach and boost profits. Anastasia Braitsik, a global thought leader in SEO, content marketing, and data analytics, delves into the intricate world of affiliate marketing and

Is Programmatic Advertising the Future for Pharma Marketers?
Ads & Programmatic Is Programmatic Advertising the Future for Pharma Marketers?

In the ever-evolving landscape of digital marketing, Anastasia Braitsik stands out as a leading voice in SEO, content marketing, and data analytics. Today, she shares her insights into the realm of programmatic advertising, shedding light on its challenges, potential, and strategic advantages. What

Loading

Subscribe to our weekly news digest.

Join now and become a part of our fast-growing community.

Invalid Email Address
Thanks for Subscribing!
We'll be sending you our best soon!
Something went wrong, please try again later