Fraud Prevention

Is Your Safety Worth $16 Billion to Meta?
Ads & Programmatic Is Your Safety Worth $16 Billion to Meta?

The vast and intricate digital architecture that connects billions of users and generates unprecedented global commerce also harbors a pervasive and highly profitable underworld of deception, with a recent analysis indicating that social media giant Meta is not merely a victim but an active and

Meta Knowingly Profits From Billions in Scam Ads
Ads & Programmatic Meta Knowingly Profits From Billions in Scam Ads

A deep-seated conflict between maximizing shareholder value and safeguarding user trust now defines Meta's advertising business, with internal documents revealing a staggering reliance on fraudulent ad revenue. This analysis of the period leading up to 2025 details a systemic issue where the

Safeguarding Affiliate ROI: Defending Against Fraud
SEO/SMM Safeguarding Affiliate ROI: Defending Against Fraud

Overview of Affiliate Marketing in 2025 In the bustling realm of digital commerce, affiliate marketing stands as a cornerstone, driving significant revenue for brands and creators alike, with global spending projected to reach unprecedented heights this year. This dynamic channel, integral to

Unmasking Affiliate Fraud: Safeguarding Growth in 2026
SEO/SMM Unmasking Affiliate Fraud: Safeguarding Growth in 2026

The Rising Stakes of Affiliate Marketing Affiliate marketing has emerged as a powerhouse in the digital economy, generating billions of dollars in sales annually for brands across diverse sectors. This performance-driven channel connects businesses with partners who promote products or services in

How Is Google Ads Cutting Wrongful Account Suspensions?
Ads & Programmatic How Is Google Ads Cutting Wrongful Account Suspensions?

In the vast ecosystem of digital advertising, Google Ads stands as a cornerstone for millions of businesses aiming to reach their audience. Yet, a staggering challenge has long plagued advertisers: wrongful account suspensions that can halt campaigns and slash revenue overnight, posing catastrophic

How Is Google Ads Tackling Fraud with New Phone Policies?
Ads & Programmatic How Is Google Ads Tackling Fraud with New Phone Policies?

Allow me to introduce Anastasia Braitsik, a globally recognized leader in SEO, content marketing, and data analytics. With years of experience navigating the ever-evolving landscape of digital advertising, Anastasia has a deep understanding of how platforms like Google Ads shape the industry.

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