Noah Thwaite

The looming TikTok ban in the United States has sent shockwaves through the marketing community, stirring concerns and uncertainties. With the potential shutdown of the platform, marketers, influencers, and businesses that heavily rely on TikTok for their social media strategies are now facing

The impending TikTok ban threatens to disrupt several aspects of local business and content creation in San Diego, causing significant concern among those who rely on the Chinese-owned platform. Owned by ByteDance, TikTok is poised to cease operations in the United States unless sold by the weekend

As we approach 2025, the landscape of social media and influencer marketing is poised for significant transformation. The rapid evolution of platforms, the integration of advanced technologies, and the shifting expectations of consumers are all contributing to a dynamic environment that marketers

The digital landscape is constantly evolving, presenting new challenges and opportunities for balancing free speech, content moderation, and data privacy. As platforms like Meta shift their policies and consumer demands for data privacy grow, the need for a cohesive and trustworthy digital

Social media has become an indispensable tool for marketers, offering a dynamic platform to engage with audiences and boost brand visibility. The rapid evolution of social media trends presents both opportunities and challenges for marketers. This article explores how to effectively harness these

In the past two decades, the media landscape has experienced significant transformations, raising questions about the future of public relations. With more than 3,200 print newspapers having closed, leading to numerous journalist job losses, the media industry has faced one of its most challenging

The landscape of content creation is undergoing a seismic shift as artificial intelligence (AI) rapidly advances, promising to revolutionize the way we produce and consume information. Blogging, once a purely human endeavor, is now on the cusp of a transformation that could see AI playing an

Mobile app development has seen an unprecedented boom, driven by the growing penetration of smartphones across the globe. As per 2022 statistics, there were 5.48 billion unique mobile phone users worldwide, accounting for 68.6% of the global population. This widespread usage has fueled a parallel

Geofencing, a revolutionary technology that leverages GPS or RFID to establish virtual geographic boundaries, has become indispensable across various industries. By enabling businesses to send messages or push notifications to mobile devices that enter or exit these designated areas, companies can

The landscape of programmatic advertising is evolving at a rapid pace, driven by technological advancements, changing privacy regulations, and shifting consumer expectations. As we look ahead to 2025, industry experts predict significant transformations that will redefine how advertisers and