Tag: social shopping

Marketing Channels, Social Media Marketing

Instagram follows TikTok with enhanced ad formats and tools

October 7, 2022

Via: Marketing Dive

Instagram’s latest ad additions follow suit to others looking to fine-tune their offerings ahead of the holiday season. In August, TikTok launched its Shopping Ads, which include three new ad formats aimed at simplifying product discovery and browsing for its […]

Big Data, Marketing Technologies, Mobile Marketing, Platforms & Software

Snapchat partners with Poshmark to bolster social shopping experience

May 24, 2021

Via: Business of Apps

Snap, the maker of popular teen app Snapchat, has partnered with Poshmark, an online app marketplace to sell used clothing. Together, the companies are hoping to create a social shopping experience on the Snapchat app. Called Poshmark Mini, the new […]

Marketing Technologies, Mobile Marketing

Instagram Is Reportedly Developing a New App Dedicated to Shopping

September 5, 2018

Via: Adweek

The social shopping wars are just beginning, and Instagram might be about to take it up a notch. According to The Verge, Instagram is developing a new app that will let consumers shop for products from brands they already follow. […]