Tag: social media data

Big Data, Customer Data

81% of social media users concerned about privacy

January 24, 2022

Via: Business of Apps

A growing number of people (81%) are concerned about their social privacy, according to research from Go Verizon. The survey finds that reports of data misuse and privacy violations have left social media increasingly weary of the information they submit […]

Big Data, Customer Data, Marketing Channels, Social Media Marketing

How to Make the Most of Your Social Data

October 26, 2018

Via: Adweek

Just a couple of decades ago, marketers were thirsting for digital data. Today, many of them are drowning in it. For data to matter, marketers must analyze it and turn it into insights. It feels like a tall order, dealing […]