Top

TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

Tag: Shazam

Marketing Technologies, Mobile Marketing

Programmatic’s, native video’s acceptance grows among marketers: Shazam exec

April 12, 2016

Via: Mobile Marketer

Marketers interested in providing valuable experiences on mobile are embracing programmatic and native video in growing numbers, according to a Shazam executive at the 2016 IAB Mobile Marketplace. During the session, “Unlocking the Value of Premium Programmatic in Mobile Video,” […]