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Tag: several industry initiatives

Breaking The Cycle: 3 Pillars For Progress

Advertising Technology

Breaking The Cycle: 3 Pillars For Progress

April 23, 2018

Via: Media Post

For years, the digital advertising industry settled into a predictable pattern. Let’s call it SBLR for short: Soul Searching, Big Speech (typically at the IAB or ANA annual meeting), Little Industry Action, Repeat. Not much progress was made toward cleaning-up […]