Tag: self-regulation

Big Data, Customer Data

As Amped-Up Ad, Data Privacy Laws Near, Self-Regulation Programs Matter More

April 24, 2019

Via: Target Marketing

As we prepare ourselves for federal (and state) legislation around privacy and advertising, it’s worth taking account of our own industry’s self-regulated programs — both those here at home and worldwide. Why? Because even in an age of regulation, self-regulation […]

Government and Non-profit, Industries

‘Is Self-Regulation Possible?’

April 30, 2018

Via: Media Post

If the Advertising Research Foundation’s Town Hall on the ad industry’s code of conduct concerning data collection and consumer privacy is any indication, don’t expect a consensus anytime soon. The panel discussion could be summarized as a debate between two […]

Advertising & Branding

Ad Groups Tell FCC That Privacy Self-Regulation Works, Data Marketing Creates Jobs

July 8, 2016

Via: Ad Age

The ad industry doesn’t need proposed new Federal Communications Commission privacy regulations because self-regulation suffices, according to the advertising industry’s largest trade organizations. “Enforceable, voluntary self-regulatory codes remain best suited to honor consumer privacy preferences while allowing legitimate data practices […]