March 2, 2022
Via: Marketing DiveNordstrom is sharing more details on its advertising program to capture the interest of brands that are adjusting their strategies to account for privacy headwinds that have shaken mainstay platforms. Retail media has grown increasingly competitive as first-party shopper data […]
October 13, 2021
Via: Marketing DiveLowe’s is making a more formal push into the crowded retail media space with the reveal of the One Roof Media Network, which is looking to generate traction as brands ramp up their marketing planning for next year. The move […]
April 15, 2021
Via: AdExchangerOn Thursday, Dollar Tree became the latest retailer to launch its own retail media network for its subsidiary, Family Dollar. The network, called Chesapeake Media Group, (Dollar Tree’s headquarters are located in Chesapeake, Virginia) joins the ranks of Walgreens, Walmart, […]
February 29, 2024
February 29, 2024
March 15, 2024