Marketing Channels, Web Advertising
August 4, 2023
Via: Search Engine LandGoogle has released a Responsive Search Ads guide to help marketers improve their campaign performance. The new RSA guide includes Google’s advice and information on how: To write ads for maximum conversions. RSAs use Google AI to generate ad copy. […]
Automation, Marketing Technologies
April 5, 2022
Via: Search Engine LandResponsive Search Ads (RSAs) will gain the ability to leverage ad customizers in this quarter’s open beta, Microsoft Advertising announced Tuesday,. That news should be well received by those advertisers that crave customization. Ad customizers have been available for Microsoft’s […]
Marketing Channels, Web Advertising
June 14, 2021
Via: Search Engine JournalWe often describe digital marketing as equal parts art and science. Ads can be a wonderful conduit for creativity. But they can also be infuriating to come up with or experience (if bad). In this installment of Ask a PPC, […]
April 16, 2024
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April 11, 2024
March 27, 2024