Tag: Responsive Search Ads

Automation, Marketing Technologies

Microsoft Advertising announces open beta for RSA ad customizers

April 5, 2022

Via: Search Engine Land

Responsive Search Ads (RSAs) will gain the ability to leverage ad customizers in this quarter’s open beta, Microsoft Advertising announced Tuesday,. That news should be well received by those advertisers that crave customization. Ad customizers have been available for Microsoft’s […]

Marketing Channels, Web Advertising

What Makes a Good Text, Display, or Video Ad?

June 14, 2021

Via: Search Engine Journal

We often describe digital marketing as equal parts art and science. Ads can be a wonderful conduit for creativity. But they can also be infuriating to come up with or experience (if bad). In this installment of Ask a PPC, […]