Tag: Q2

Marketing Technologies, Other Technologies

Netflix Expects To Bounce Back By Reducing Subscriber Churn With Ads

July 20, 2022

Via: AdExchanger

Netflix’s biggest hope for its imminent ad tier is increasing revenue not from ads themselves, but by attracting new sign-ups with a cheaper subscription option. Netflix lost 970,000 subscribers in Q2 this year. Not great, but it’s better than the […]