Tag: protection

Advertising & Branding

SEO: The missing piece in brand protection

August 29, 2017

Via: Marketing Land

Let’s face it — if you have worked in the industry for a while, you are aware that a stigma has existed around SEO for years. In addition to putting your site at risk for a manual penalty, questionable SEO practices can […]

Advertising & Branding, Digital Media & Mobile, Media

When It Comes to Digital Video, Protecting Brand Safety Is Key

May 17, 2017

Via: Adweek

The biggest event of the year for digital video, the Digital Content NewFronts, just wrapped its sixth season in New York and this year more than ever, digital video publishers have learned how to craft an effective sales presentation in the […]