Top

What PepsiCo’s $550M Celsius deal means for the energy drink brand

Meta tests end-to-end encryption for Messenger backups

Buy Now, Pay Later app installs jump 339% in Europe

Toyota drives chatter for TikTok debut with creator-led dance challenge

Instagram expands in-app prompts to limit screen time and harmful content

Tag: programmatic ad spending

Automation, Marketing Technologies, Other Technologies

66% of marketers expect to increase programmatic ad spending, survey finds

June 4, 2020

Via: Marketing Dive

Ascend2’s report points to some of the challenges and opportunities in programmatic advertising at a time when many marketers are cutting back on their budgets and looking to stretch their dollars further amid an economic downturn following months of coronavirus-related […]