April 14, 2022
Via: Search Engine JournalGoogle published a strategy article about data and measurement that reviews the near future of cookies, privacy and tracking conversions. The article outlines what 2023 is going to look like for marketers and what they should be doing now to […]
Big Data, Customer Data, Marketing Technologies, Mobile Marketing
April 16, 2021
Via: Business of AppsA majority (73%) of advertisers in the US and UK are concerned about complying with privacy changes. That’s according to new research from AppsFlyer, the mobile attribution expert. The State of Measurement, Privacy and Compliance – Top List of Advertiser […]
March 6, 2019
Via: Target MarketingHave you recovered from last spring’s GDPR adrenaline rush yet? Everybody in publishing was nervous about finding the right way to comply with new European privacy regulations. It did not seem like there was one clear path to compliance. As […]
January 25, 2019
Via: Chief MarketerAs the government shutdown drags on, consumer confidence is waning—and that is a concerning prospect for all marketers. Still, 2018 was a good year for marketing and there is plenty to be optimistic about in 2019. Regulatory issues was the […]
April 16, 2024
April 11, 2024
April 4, 2024
April 11, 2024
March 27, 2024
Copyright © 2024. All rights reserved
