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Tag: Personalized Engagement


Big Data, Customer Data

Online Rendezvous: How First-Party Data Drives Personalized Engagement

December 16, 2022

Via: MediaPost

There are a few dismaying facts in a new report from Coresight Research: Motivating Customer Action and Driving Business Growth with AI-Generated, Personalized Digital Marketing, sponsored by Persado. For one, the US personal savings rate dropped to 2.3% in October […]