Marketing Technologies, Other Technologies
August 4, 2016
Via: Target MarketingSpeaking at a BMA conference in New York recently, I posed a question to the audience: “Are any of you happy with your marketing data?” To my surprise, two hands shot up. Now, normally I find business marketers complaining endlessly […]
Marketing Channels, Social Media Marketing
May 27, 2016
Via: Duct Tape MarketingPutting a small business on the social media map involves using data to pinpoint and engage specific audiences with appropriate content. But how do you find the right social media analytics suite to collect this data? Among the options on […]
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