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Your 2019 Marketing Planning Guide

September 25, 2018

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It’s time. Sure, we’re actively executing on our 2018 marketing plans — and there are still plenty of wins to be collected this calendar year — but many of 2019’s most successful campaigns will be born now. It’s time for marketing planning.

When we work with our clients to plan for the upcoming year, we divide the work into four distinct steps, all of which contribute to the creation of a comprehensive, month-by-month, channel-specific plan.

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