There’s a lot to sink your teeth into in this week’s stats roundup.
It includes news about social ads, retail returns, brand CSR, and lots more – plus further info to be found in the Internet Statistics Compendium.
So, let’s not dilly-dally, shall we?
Social media advertising disappoints 27% of consumers
When it comes to ads on social media, it seems consumers are becoming all the more cynical.
According to a new survey by Sprout, which polled over 1,000 US consumers on the topic, 27% of respondents said their opinion of social media advertising has declined in the past year. The biggest reason for this is too much clutter, with 58% citing that they simply see too many ads on social.
