Any attempts at clairvoyance are futile when it comes to trying to predict the future of advertising, but it’s interesting to get a glimpse of what industry executives think.
It’s impossible to precisely predict the path of technology three to six to 12 months out, even with all the brilliant minds making predictions, but many in the past have come close.
As the year draws to a close, here are some predictions related to search, performance and more. Not my predictions, but from your peers.
