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Why the ‘Voice Revolution’ Will Lead to a Boom in Voice Commerce

Interacting with voice assistants is becoming a part of our daily lives. From smartphones and smart TVs to wearables and even microwaves, it’s hard to name a device that hasn’t been — or won’t soon be — enhanced with voice-enabled technology in some capacity.

Despite its growth, voice assistant technology is a largely untapped resource. Consumers who do have voice assistants use them to perform simple tasks, but these complex devices are capable of much more than telling the time or the weather.

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