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TikTok adds WooCommerce integration for extended mCommerce functionality

TikTok just announced an integration with WooCommerce which lets merchants sync their store catalogues to their TikTok profiles.

That the app is popular among social shoppers is undisputed with 12 billion views for hashtags such as #TikTokMadeMeBuyIt.

Over half of TikTok users (53%) said they would recommend the app as a source of inspiration for friends or colleagues and some 58% use the app to learn more about products and brands.

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