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Meta Brings Automation To Small Business Advertising

August 10, 2022

Via: Search Engine Journal

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Meta is rolling out new tools to help small business advertisers take advantage of advances in AI and automation.

When creating an ad through a Facebook page, small businesses can now utilize Meta’s Advantage+ advertising technologies.

Advantage+, Meta’s most advanced AI and automation offering for advertisers, was exclusive to full-fledged campaigns. Now, it will be used when running single ads.

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