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How to Manage a Data-Driven Content Marketing Calendar

A content marketing calendar is a must-have tool if you want to keep your campaigns organized for maximum efficiency, productivity, and performance.

Maintaining an editorial calendar enables you to think more strategically about and better plan the content you will be creating.

We all recognize the importance of taking the time to develop a proper content strategy and not just wingin’ it, right?

Adding data to the mix to inform what goes into the calendar and when will supercharge your efforts and help to ensure long term success.

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