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7 Common Content Writing Mistakes and How to Avoid Them

According to the “2018 B2B Content Marketing Trends — North America” report put together by Content Marketing Institute and MarketingProfs, 91 percent of B2B companies are using content marketing. And of those companies, 26 percent of the marketing budget is spent on creating content. But are you getting quality, result-producing content for your marketing spend?

To ensure your content is worth what you pay for it, require your writers to avoid these seven common content marketing mistakes.

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