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What Would A ‘Decentralized’ Social Media Network Look Like?

December 28, 2022

Via: MediaPost

Traditional social networks have always made money from targeted ads. But this has become difficult in lieu of Apple’s iOS changes. Add in economic slowdown and emerging web3 and metaverse technologies, and what you get is a turbulent and strange social media landscape.

Long-established contenders like Facebook and Snap are hurting due to targeting issues; Instagram is being criticized by its user base while floundering to reinvent itself; Twitter faces damning accusation in the middle of a heated lawsuit with Elon Musk; and TikTok, which capitalized on short-form video is, well, killing it.

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