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The Complete List of Google Penalties and How to Recover

There is a lot of misinformation FUD (fear, uncertainty & doubt) surrounding Google penalties. The most common is mistaking an algorithm for a penalty.

High-profile updates like Penguin and Panda are not actually penalties; they are algorithms. Algorithms rely on a set of rules and calculations to automatically deliver the desired outcome.

In the case of Panda & Penguin, the end game for Google is to demote websites in the search results that don’t meet their quality standards, as defined by their Webmaster Guidelines.

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