International SEO pros offer their unique take on optimizing for Google and Yandex. Here are some optimization insights for global websites.
Enjoying its 18th year as a conference, Optimization 2020 is arguably the largest digital marketing conference in Russia.
For the most part, the conference goes under the radar in the Western world.
Going virtual this year for the first time since its inception, the conference plays host to some of the best Russian marketers sharing their insights and experiences, as well as representatives from Google and Yandex.
This year, I also spoke at the conference, alongside other “Western” SEO professionals Kevin Indig and Barry Schwartz.
