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How to Get Started on Microsoft Ads Audience Network

May 10, 2021

Via: Search Engine Journal

Category:

When most PPC professionals think about Microsoft Advertising (Bing Ads for the holdouts among us), paid search is the default.

You might remember shopping but too often, the youngest (and in my opinion, the most promising) channel – the Audience Network – is forgotten.

I was thrilled when this question came up for Ask a PPC, likely in relation to all of the updates coming out of Microsoft Advertising in H1 2021):

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