Struggling to come up with new content for PPC ads?
Not sure what else to add to your landing page to help convince users to convert?
Wondering how to expand your ad targeting in a strategic way?
Your best ideas may just come from the individuals who are most in tune with your product: your customers.
You might even already have this content handy, in the form of surveys, reviews, and other customer feedback.
In this article, you’ll find nine ways to incorporate information from customers into your PPC advertising strategy.