Google Ads, formerly AdWords, has been a mainstay of PPC marketing since its introduction in 2000. A lot has changed over the last 19 years, and businesses now have access to new tools that allow them to refine their PPC marketing and generate more leads. Make sure your campaigns are taking advantage of 2019’s most popular Google Ads trends.
2019 Google Ads Trends
Personalizing your Google Ads means relying on the insights gleaned from your visitors to refine your ads toward specific audiences.