Sometimes the factors responsible for your search rankings and traffic dropping can be difficult to detect.
It could have been a change in the Google algorithm, a technical error, your server not handling bandwidth properly, or links that were sending traffic before suddenly no longer sending that traffic, to name just a few examples.
If you’re trying to diagnose a drop in rankings and/or traffic, you may already have read Loren Baker’s excellent post here on common issues that might affect your site (and if not, that’s a great place to start).
