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User acquisition via social platforms

Winning the user acquisition battle has never been easy, and with so many applications flooding the market, competition over users becomes tougher each day.

Mobile advertisers now spend an average of $9.46 for a registered user and up to $16.01 for sharing the app content. And costs will continue to skyrocket. You can focus your energy on driving organic installs, but with 3 million apps available through major app stores, you are unlikely to hit the top of the charts.

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