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TikTok rolls out new in-app Shopping Ads

TikTok launched a series of new Shopping Ads as it looks for more opportunities for brands to promote their products in video streams.

The company said Shopping Ads were a simpler and more advanced advertising option for brands to meet their goals and boost sales.

The ads are now live for testing and encompass three types in one: video shopping ads, catalogue listing ads and live shopping ads.

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