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LinkedIn Provides New Video Ad Tips, Based on More Than 3500 Campaigns

Video is the best performing content type on all social platforms, drawing higher levels of engagement, response, shares and more.

If you’re not considering how you can add video into your digital marketing approach, you’re likely not maximizing your potential, and the same goes for LinkedIn, which is traditionally more B2B focused, which could lead many to assume that video isn’t as big a deal to these audiences.

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