TikTok is a fast-growing platform for many reasons, and one of them is how it’s redefining the way people use audio on social networks. Creators can choose from several sounds to complement creatives, making it easier to create and share content.
That feature has been the prime strategic growth tool that has propelled TikTok to become one of the most popular social networks worldwide — and it’s available to businesses. Practically any organization that takes the time necessary to effectively understand and use TikTok audio will increase its growth potential.
