In a crowded sea of digital marketing reports, it’s important to know which ones have quality insights and which just add to the overall noise. Take note: Hootsuite’s State of Social Media 2023 report is one to make a priority and use as a “how-to” guide for your digital marketing initiatives.
Hootsuite surveyed 10,643 marketers in 109 countries and used the data to compile the top trends that are shaping social media marketing. Kosta Prodanovic, the lead writer and researcher for the report, joined Convince & Convert on our Social Pros podcast to discuss the biggest findings that are already changing the way brands conduct business. Read on for a high-level summary, or listen to the full episode here.
