Top

Resurgence of SMS marketing

For almost as long as mobile phones and text messaging have been around, people have been predicting the death of SMS marketing. There are, in fact, reasons to suppose that the future of SMS is more secure than many other types of marketing.

This is due to several key factors, including the incredible explosion of smart phone use and the speed, convenience and high engagement level of text messaging compared to other forms of communication.

Read More on Mobile Marketer