Top
image credit: Piqsels

Redefining the human-centred approach to marketing

July 16, 2020

Via: CMO

We’re living in a time of the ‘#noveleconomy’, a new and unusual time marked by the coronavirus, where the number one driver has to be customers and employees, Salesforce global innovation evangelist, Brian Solis, claims.

“We have to learn, whether that’s in retail or in brand, how to deliver a much more impactful experience, not just for someone who’s connected, but for someone who’s emotionally, subconsciously and intellectually moved because of a global pandemic,” Solis explained during this week’s Salesforce Live virtual event.

Read More on CMO