What Is Interactive Content Marketing?
Interactive content means content that prompts your audience to participate in some way, rather than simply consuming the information passively.
It doesn’t necessarily need to be anything fancy, it could be as simple as clicking a button, or answering a poll.
This type of content can make the experience more fun for your audience, and therefore make you and your brand more memorable.
Plus, it’s also a great way to get to know your audience better and collect important data.
