Recent COVID and work-from-home restrictions have been a boon for Instagrammers and other social media marketers … if they were giving followers valuable, engaging content. While followers were locked inside, engaging visual content connected those wannabe travelers into global communities. But it takes a lot more than pretty pictures to grow your Instagram account.
You need a carefully crafted strategy.
For instance, you need to know how to use tags and captions, what day and time of day to post, how often to post, and what kinds of posts resonate with your audience—so many things to consider.
