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Google has introduced bundled ad recommendations

September 13, 2022

Google has added a “Manage” tab to give advertisers more control and flexibility over how recommendations are applied.

Two flexible options. In the new “Manage” tab, Google is giving advertisers two different bundle options with pre-checked recommendation types.

  • Maintain your ads. This option includes recommendations to improve your responsive search ads, remove redundant keywords, and update your conversion tracking.
  • Grow your business. This option helps with advanced recommendation optimizations such as upgrading keywords to broad match, maximizing conversions with auto bids, and adding store visits as conversions.

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