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Five tips for a successful Facebook advertising strategy

Facebook remains a behemoth within the world of digital advertising.

In April 2017, more than five million businesses were advertising on it each month, and the platform is predicted to generate just under half of all online ad spend in 2018.

So, how can marketers ensure their campaigns are in tip-top condition? Here’s a few tips on optimising your Facebook ad strategy for the year ahead.

Read More on Econsultancy blog