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Facebook Audience Network Advertisers Can Now Go Full-Width

May 26, 2017

Via: Adweek

Facebook Thursday introduced a new full-width ads format for Facebook Audience Network, its mobile advertising network.

The social network said in a blog post that advertisers testing the new full-width ads saw click-through rates 58 percent higher than Facebook Audience Network’s standard 300-pixel-by-250-pixel ads, leading to a 34 percent jump in monetization.

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