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Using an Abandoned Cart Email to Boost Sales through the Roof

January 27, 2022

According to the latest stats, nearly 70 percent of eCommerce shoppers never buy the stuff they leave in their cart. For a small business, that’s a huge loss of opportunity to sell. What if you could regain the lost sales?

What is an Abandoned Cart Email?

An abandoned cart email, in essence, is a follow-up message to buyers who leave items in their shopping cart. It reminds them they haven’t made the purchase, enticing them to complete the transaction, thus improving your cart abandonment rate.

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