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What Are The Top Organic Ranking Factors For Google in 2023?

March 1, 2023

Google continues to enhance its algorithms for organic search ranking with major updates over the years. Thankfully, the latest algorithm change, the helpful content update, is hyper-focused on ranking content that’s written for and by people rather than content made primarily for search engine traffic.

Unfortunately, many businesses aren’t aware of the continued updates and are hiring SEO professionals that are either unaware of changes in ranking factors. They continue to approach SEO mechanically rather than combining knowledge of user behavior, and user experience, and providing optimal value.

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