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5 Tips for Writing Text Ads for Google AdWords

October 10, 2018

If you’re going to run ads on the Google Ads network (until recently, called Google AdWords), you’re going to need to do a little copywriting. What an ad says is just as important as where it is displayed and who sees it.

A Google Ad has a headline, URL, and a small description. The headline is the first part of the ad that people see, and then the description is the hook.

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