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Beauty Subscription Brand Ipsy Apologizes for Pride Month Video People Are Calling Transphobic

Beauty Subscription Brand Ipsy Apologizes for Pride Month Video People Are Calling Transphobic

June 4, 2018

Via: Adweek

Ipsy, a Los Angeles-based beauty subscription service, is having a rocky start to pride month.

The brand is at the center of a social media scandal after publishing a video on June 1 to kick off Pride Month. The video, shared on Ipsy’s social media channels, features LGBTQ content creators speaking about pride and beauty, and what meaning the two have to them. But within hours, the video was getting heat on social media, with users labeling it transphobic.

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